Blog

At hmmh, we specialize in creating integrated sales platforms that prioritize user needs, regardless of the time, location, or device they use. By joining forces with Salestube, the leading Martech agency in the CEE region, we can now offer our clients unparalleled access to top experts in marketing technologies, such…

Creativity, cutting-edge technologies, motivation to take action, and an abundance of positive energy—that’s a summary of Shopware United Days 2022. What made this event particularly special was that, for the second year in a row, we had the pleasure of partnering with this exceptional gathering. E-commerce professionals and enthusiasts came…

Productive discussions, the exchange of valuable experiences, and tackling the many current challenges in E-commerce—were just some of the highlights of the Shopware event that took place on January 20. Most notably, it provided a fantastic opportunity to explore the new features offered by Shopware 6.5. Among the attendees was…

On April 18, the "Future of E-commerce" conference, organized by Kammedia and AKAT Consulting, took place, with Salestube powered by hmmh playing an active role as a partner. One of the highlights was a keynote presentation by Łukasz Białonoga, E-commerce Managing Partner at Salestube powered by hmmh. We place great…

Storyblok is a pioneering content management system, often called a headless CMS. It allows developers and marketers to deliver optimal content across various platforms, such as websites, E-commerce sites, and mobile apps. We are excited to announce our collaboration with Storyblok, as we recognize it as an invaluable tool in…

At Salestube, our focus is on continuous growth and enhancing the services we provide to keep pace with the industry's rapidly changing demands. We're proud that our efforts have been recognized with the Clutch Global 2023 Award, a testament to our market leadership and international recognition. This honor reflects the…

As businesses strive to keep up with evolving trends and meet customer expectations, they also seek ways to outpace competitors through innovation and flexibility. In this context, a new concept is emerging that is transforming the traditional e-commerce landscape, enabling businesses to swiftly and effectively adapt their platforms. In our…

The pet products industry is growing fast on a global scale, fueled by more people becoming pet owners and the increasing demands that come with that. With online shopping becoming the norm, businesses now have more opportunities than ever to tap into the E-commerce market. E-commerce is taking off in…

When developing a new plugin in Shopware 6, you’ll often need to incorporate custom fields. These fields have a variety of functions, which you can explore in detail on the Shopware documentation page. Essentially, Shopware's custom fields allow you to store additional data on various entities. This data is stored…

Modern, effective communication is the ability to move efficiently at all levels connecting a company with its stakeholders. However, what is extremely important, it is not only about sales promotion and marketing, but also about building added value, which can be achieved, among others, by sharing knowledge and experience. You…